Spell Out School Names, Use Consistent Acronyms
Always spell out Stetson Elementary School on the first reference. For example, “Stetson Elementary School educates hundreds of children.” On subsequent references the acronym may be used. “Last week SES, hosted a guest speaker.”
Our Style in The Written Word
When adopting style guides, organizations commit to ensuring consistency and discipline in writing, while limiting confusion. They offer a way to communicate with a set of standards, which are made available across an organization. Stetson Elementary School mostly follows the Associated Press Stylebook, along with some localized references.
Our Brand Fonts
The District 49 brand consists of two font families, Adobe Garamond Pro and Arial. The Stetson Elementary School brand is welcome to use these font families in any materials created, including all print, digital and video media. The district fonts may be used together or individually depending on the needs of the individual document, stylistic choice of the author and where the document will ultimately be viewed. In most cases, Adobe Garamond Pro is used for titles and section headers. The District 49 logo uses Adobe Garamond Pro font. Garamond may be used as an alternative when the Adobe Garamond Pro font is not available. Arial is used in the main body of text. Arial is the only font used on D49.org and is the preferred font for digital applications. In general, Arial is better used in digital material and Adobe Garamond Pro is better suited for print applications, but both fonts may be used within a document to create style or enhance presentation. Comic Sans is not an appropriate font family for Stetson Elementary School brand materials.